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Davidson Design Co.

BONUS FIND: If you want to go a little deeper, check out this video series by LinkedIn. Click To Start Training. 

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Knowledge Center | INMAIL EXPERTS

  Move over email…InMail revolutionizes Email for B2B communication.


Address: 1535 Watkins Lane | 206
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For even more resources on InMail check out these great resources below:
• Hubspot: How to Craft InMail that gets results More
• 8 Simple Tips to Increase Your LinkedIn InMail Response Rates by Siofra Pratt More

So you’re stuck on an elevator with a CEO or key decision maker you’d give anything to meet… what would you do?

With InMail, that chance encounter has become a powerful reality.

In the world of B2B and even non-profit marketing you'll find InMail will be a great resource for building your personal or corporate brand, expand your tribe and create trackable ROI. 

Just think of the implications having a chance conversation with a CEO or key decision maker you’ve bee trying to connect with.

Share insights, endorsements and testimonials about your business or favorite charity. Announce an event, hosting a training program or even recruiting new board members.  Or even pitch to alpha volunteers for non-profits.

Where to begin, I recommend starting off small with an A/B series of tests to see what resonates with your intended audience.

Basic things to keep in mind: 
• Keep copy under 1000 characters
• Use a clear call to action with a 300 x 250 banner
• Choose a sender that’s credible to your audience
• Include member’s name in the greeting
• Include body hyperlink early in the message
• Select a concise subject line

For more tips on the anatomy of creating successful InMail campaigns, check out this free download: “Market To Who Matters” a sponsored InMail User Guide from LinkedIn